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Benefits of a data-driven culture

Benefits of a data-driven culture As the world becomes exponentially more digital, on any given day, businesses face an ever-increasing ongoing stream of data and information. This data, while hard to funnel, has the potential to form the lifeblood of the company. Many have hailed data as being the “new oil” for the technology age. There is no question that data has become a highly valuable...

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drone in a warehouse

Warehousing & Drones Technology: Then, Now, and the Future It is almost a decade since academic research, large companies, and tech startups showed early experimentation on the several applications of drones. For the supply chain industry, the multiple applications and use-cases have found relevance in areas like counting inventory, locating container trucks or warehouses, last-mile delivery for packages, and much more.   Drones Technology in Warehousing earned more...

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Setting the Initial KPIs for your digital marketing campaign

Setting the Initial KPIs for your digital marketing campaign. At the beginning of your digital marketing campaigns, it is important to set up common Key -Performance Indicators, KPIs. KPIs enable the monitoring and scoring of your ongoing campaigns and digital marketing efforts. Don’t be worried if you are not exactly sure what indicators to monitor and measure at first....

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Marketing Department Organization Elements

Marketing Department Organization Structure All companies have their own way of structuring the marketing department and the approach can differ from company to company. Small companies may have one or two marketing employees, whereas bigger organizations may have tens of marketing employees or staff. Generally, simply the act of putting an organizational structure in place with clear roles and responsibilities will help your team understand how...

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Human in the loop Data Extractors

Human in the loop (HITL), data extraction techniques, have been around since the first introduction of Optical Character Recognition (OCR) software. Originally, HITL processes were seen as a series of quality checks or validations to make sure the OCR tools collected data properly....

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Sales Operations Team – Role and Responsibilities.

Sales Operations Team – Role and Responsibilities.  If you think your product is getting market traction but your sales team is still underperforming, you may want to consider creating a Sales Operations team. The Sales Operations team is a highly strategic group that can assume many of the tactical responsibilities from your sales teams, freeing them up to focus on driving new business....

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Business Impact of Big Data in Organizations

Business Impact of Big Data in Organizations Big Dаtа operates irrеѕресtivе of any fiеld оr ѕizе оf the buѕinеѕѕ, аѕ mаnаgеmеnt and collection аrе dоnе in еvеrу fiеld; thuѕ, mаking it mоrе accessible. Let's gеt аn inѕight аt thе rеаѕоnѕ thаt vаlidаtе the imроrtаnсе оf Big Dаtа into businesses: Dаtа iѕ an аѕѕеt to thе business: Every buѕinеѕѕ gеnеrаtеѕ the dаtа, bе it small оr lаrgе. All...

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