June 2019

Procure to Pay Connect > 2019 (Page 2)
Business Impact of Big Data in Organizations

Business Impact of Big Data in Organizations Big Dаtа operates irrеѕресtivе of any fiеld оr ѕizе оf the buѕinеѕѕ, аѕ mаnаgеmеnt and collection аrе dоnе in еvеrу fiеld; thuѕ, mаking it mоrе accessible. Let's gеt аn inѕight аt thе rеаѕоnѕ thаt vаlidаtе the imроrtаnсе оf Big Dаtа into businesses: Dаtа iѕ an аѕѕеt to thе business: Every buѕinеѕѕ gеnеrаtеѕ the dаtа, bе it small оr lаrgе. All...

Read More
Why You Need to Cleanse Your Supplier Database

Your Supplier Database contains the data that is the foundation of most of your day-to-day purchasing decisions. Regular scrubbing is not only a best practice, but it is a necessary process if you hope to optimize your core enterprise functions. There’s plenty of room for improvements in this field. Without any exaggeration, we can freely claim that almost each and any supplier database comes with...

Read More
Bottom of the Funnel Management (BOFU)

A Closer Look at Bottom of the Funnel Management (BOFU) - In order for a business to reach the top of their chosen industry, they need to get as many people as possible to the bottom of the sales funnel. As we discussed in previous posts, the sales funnel is a process that turns leads into sales in as few steps as possible. In...

Read More
A Closer Look at Middle of Funnel Management (MOFU)

A Closer Look at Middle of Funnel Management (MOFU) In previous posts, we have talked at length about the sales funnel and taken a bit of a deep dive into the top of the sales funnel. To quickly recap, the sales funnel is the process that every company uses to get a person interested in their product or service to actually hand over their...

Read More
Creating a Digital Marketing Budgeting

Budgeting your digital marketing campaign - Creating a budget is one of the most important components of the digital marketing plan you intend to use. A good budget will give an insight into the costs of the goals you intend to achieve within a certain period. With that said, mentioned below are some basic steps to create a viable marketing budget....

Read More